Tag Archives: market research

Catherine Byrne in Focus Groups, Qualitative Research, Research Transcription

When Strict Verbatim Matters

Strict verbatim is requested by research clients, such as market researchers and linguistics professionals, who are undertaking specific types of qualitative analysis of transcripts. While 95% of Sterling Transcription’s research clients request intelligent verbatim style, there is a small number who require strict verbatim style. This article explores what a strict verbatim style is, and […]

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